Do you have a passion for both rooms and catering sales, come join the team at Hotel Serena Aventura!

Driftwood Hospitality Management’s company culture empowers our associates to take initiative, be proactive, and contribute to the success of their property with well-defined strategies and objectives. Driftwood Hospitality Management is renowned for our fully integrated approach to hospitality services — all with outstanding client service. Our team is made up of the best talent in the hospitality industry, down to every employee, position, and hotel.

You LOVE sales; but you’re most passionate about strategically driving peak outcomes and orchestrating talent to make it happen. Does this resonate with you? Then, the Director of Sales & Marketing position may be your next winning lead!

As Director of Sales, you will

Comprehensive knowledge of market position, banquet and food and beverage revenues, pricing and rate structures, sales strategies, yield management, booking trends, and future hotel planning.

• Be fully knowledgeable of competitive markets outside the area.
• Be fully knowledgeable of the capabilities and limitations of the hotel and departments that may impact sales & catering strategies.
• Implement sales policies and procedures as developed in the annual Marketing Plan.
• Establish priorities for all sales, catering and marketing programs and projects.
• Achieve and exceed quarterly and annual goals as established by the annual Marketing Plan.
• Be fully knowledgeable of the role of rooms merchandising as it pertains to overall revenue and to periodically evaluate, assess, and revise the parameters of the program.
• Conduct monthly rooms merchandising training seminars for Assistant Managers, Reservations, and Front Office associates.
• Develop and maintain a job specifications department chart to include market responsibility, geographical areas, and individual sales planning including goals and objectives.
• Achieve budgeted revenues and expenses and maximize profitability related to the sales department.
• -Develop short- and long-term financial and operational plans for sales and catering department that relate to the overall objectives of the hotel.
• Participate in the preparation of the annual hotel budget.
• Increase level of guest satisfaction by delivery of an exceptional product through employee development.
• Ability to accurately use various office and accounting software.
• Coordinate all group, transient and catering sales solicitations and bookings to maximize overall revenue.
• Develop recommend implement and manage the division's annual budget and the advertising public relations marketing and sales plans and programs for the hotel to maximize rate occupancy and food & beverage opportunities thus ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectations.
• Proactively conduct outside sales calls conduct sales tours and entertain clients.
• Understand the content reflected in contracts and how to negotiate terms therein.
• Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies.
• Monitor production of all top accounts and evaluate trends within your market.
• Comply with attainment of individual goal as well as budgeted metrics.
• Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
• Ensure Catering Food & Beverage and Meeting Room rental budgets are met or exceeded.
• Develop a full working knowledge of the operations and policies of the hotel including Sales, Food and Beverage, Front Office and Reservations.
• Maintain strong visibility in local community and industry organizations.
• Maintains professional working relationship and promote open lines of communication relationships to achieve initiatives with respective marketing partner(s) and other internal departments (i.e. revenue management).
• Must be proficient in both English and Spanish languages
• Hilton experience a must along with their systems (OnQ, Lobby and so on), along with Delphi, CVENT, Agency 360, which are all basic systems an experienced DOS should know.

Benefits

• 401(k)
• Dental insurance
• Disability insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Vision insurance
• Room Discounts
• Employee Food and Beverage Discounts

EEO: Driftwood Hospitality Management is committed to a diverse and inclusive workplace. We are an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, pregnancy, genetic information, protected veteran status, or any other legally protected status.