Graduate Assistantship - Marketing Job at The University of Texas Rio Grande Valley
Location
Weslaco, Texas
College
Robert C. Vackar College of Business and Entrepreneurship
Department
RCV College of Business and Entrepreneurship / Center for Innovation Commercial
Division
Provost - Academic Affairs
FTE
.5
Scope of Job
- Handles social media pages strategically to grow traffic and customer engagement.
- Assist with coordinating, shooting, editing, and distributing campaigns utilizing video content
- Performs research on best practices, trends and audience preferences.
- Implements social media strategy to align with organization’s goals.
- Sets specific objectives and report on Return on Investment (ROI).
- Generates, edits, publishes and shares engaging content daily in both English and or Spanish (e.g. original text, graphics, photos, videos and news) on social media and web pages.
- Collaborates with the rest of the team to ensure organization’s brand consistency.
- Communicates with organization’s social media and website followers, responds to queries in a timely manner and monitors customer reviews.
- Oversees social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
- Suggests and implements new features to develop organization’s brand awareness, like promotions and competitions.
- Greets visitors and provides information to students, faculty, staff, and the general public regarding department services, policies, and procedures.
- Assists with basic administrative functions of an office.
- Organizes and maintains confidential files and records.
- Provides supportive services to students.
- Trains and provides support to staff and/or students in the use of software and hardware.
- May provide assistance within a Help Desk setting focused on a specific task or subject matter.
- Acts as reference source for questions/concerns relating to student activities or the UTRGV community.
- May be required to assist with special projects, preparation of publications and/or newsletters, and planning of events.
- Performs other duties as assigned.
Discipline Specific Required Qualifications
- Experience planning, filming, editing, and distributing video content is ideal
- Must be up to date with current technologies and trends in social media, design tools and applications
- Must have proven work experience working on a business social media page
- Must have excellent copy-writing skills
- Must possess the ability to deliver creative content (text, image and video) Knowledge of online marketing channels
- Must have excellent communication skills
- Must be able to think creatively
- Must have excellent soft skills and interpersonal skills
- Must possess analytical and multitasking skills
- Must be detail – oriented and organized
- Must maintain a professional image
- Bilingual is a plus
Preferred Qualifications
Salary
Number of Vacancies
1
Desired Start Date
01/17/2023
Posting Detail Information
EEO Statement
It is the policy of The University of Texas Rio Grande Valley to promote and ensure equal employment opportunities for all individuals without regard to race, color, national origin, sex, age, religion, disability, sexual orientation, gender identity or expression, genetic information or protected veteran status. In accordance with the requirements of Title VII of the Civil Rights Act of 1964, the Title IX of the Education Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, and the Americans with Disabilities Act of 1990, as amended, our University is committed to comply with all government requirements and ensures non-discrimination in its education programs and activities, including employment. We encourage women, minorities and differently abled persons to apply for employment positions of interest.
Open Date
01/04/2023
Special Instructions to Applicants
Dear Applicant,
Human Resources will not be held responsible for redacting any confidential information from the documents you attach with your application. The confidential information includes the following:
Date of Birth
Social Security Number
Gender
Ethnicity/Race
Please make sure that you omit this information prior to submission. We are advising that Human Resources will be forwarding your application to the department as per your submission.
The University of Texas Rio Grande Valley reserves the right to discontinue accepting applications prior to the stated close date of this position, after meeting the posting requirement of three (3) calendar days.
Human Resources will not be held responsible for redacting any confidential information from the documents you attach with your application. The confidential information includes the following:
Date of Birth
Social Security Number
Gender
Ethnicity/Race
Please make sure that you omit this information prior to submission. We are advising that Human Resources will be forwarding your application to the department as per your submission.
The University of Texas Rio Grande Valley reserves the right to discontinue accepting applications prior to the stated close date of this position, after meeting the posting requirement of three (3) calendar days.
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