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Corporate Marketing Director Job at Southern States Toyota Lift

Southern States Toyota Lift Tampa, FL 33619

Southern States Material Handling is more than just forklifts- we offer complete warehouse solutions! We pride ourselves in successfully partnering with our customers to offer resolutions that keep businesses running! Specializing in new & used equipment, operator training, equipment rentals, fleet management, service & repair, automation and warehouse organization, Southern States ToyotaLift solves problems.

As a Corporate Marketing Director with Southern States Toyotalift you will define and execute the strategic marketing & messaging campaigns that contribute to making Southern States Material Handling a leading solutions provider in the material handling industry for both associates and customers.

Come be a part of our Toyota family!

Top of the Line Benefits!!

  • 401(k) with company matching
  • Dental insurance
  • Health insurance
  • Vision Insurance
  • PTO and Vacation
  • Paid Holidays
  • Flexible Spending Account
  • Life Insurance
  • Tuition Reimbursement

What you Need/Basic Qualifications:

· Proficiency in digital marketing, content marketing, account-based marketing, case study development, outbound and inbound lead generation, inside and outside sales enablement best practices.

· Proficiency with MS Office Professional including Word, Excel, Power Point, & Outlook

· Ability to guide formal and informal teams on multiple projects simultaneously

· Impeccable Time Management, Project Management, and Communication skills

· Ability to manage multiple assignments and tasks, and set priorities, as well as adapt to changing conditions and work assignments

· Excellent verbal and written communication skills

· Ability to read, analyze, and interpret periodicals, journals, and technical procedures

· Ability to effectively present information and respond to questions one-on-one and in small groups with customers, managers, and other associates

· Ability to critically think and problem solve in situations

· Sets high expectations and drives performance towards outstanding results

· Brings energy, enthusiasm, and a positive attitude to the job

· Demonstrates creativity by generating new and original ideas

· Able to work efficiently with minimal guidance or supervision and inspire the same in direct reports and peers

· Ability to travel within market to branch locations and out of state for national meetings

Education and Certification Needed:

· Bachelor's degree in Marketing or a business-related field

· 2-3 years of work experience in a sales or marketing role

What you’ll Do:

· Define the corporate internal and external messaging and marketing strategies to successfully accomplish the various organizational goals of market share, awareness, profitability, and associate recruitment/retention.

· Lead and empower a team of professionals in the areas of marketing, lead management, and customer experience.

· Provide creative guidance to Marketing Coordinator and vendor partners (designers, copy writers, site management agencies, and digital marketing agencies)

· Work in partnership with sales leadership to identify, create, and deploy resources for account-based marketing, prospecting, and lead generation.

· Work in partnership with HR team to identify, create, and deploy resources for associate engagement and talent recruitment.

· Identify innovative and creative solutions to maintain the competitive advantage in the areas of market share acquisition and associate engagement of the brand and organization in the marketplace.

· Manage and provide reporting on revenue attribution from inbound and outbound marketing campaigns and customer experience feedback campaigns

Ensure alignment with OEM branding campaigns and customer experience strategies

· Comfortable working in an industrial equipment environment with an ability to work with a constant state of alertness and in a safe manner

Job Type: Full-time

Pay: $75,000.00 - $100,000.00 per year

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift
  • Monday to Friday

Ability to commute/relocate:

  • Tampa, FL 33619: Reliably commute or planning to relocate before starting work (Required)

Experience:

  • Marketing: 2 years (Required)

Work Location: Hybrid remote in Tampa, FL 33619




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