Account Strategist Job at Blue Wheel Media
Blue Wheel is a new breed of omni-channel digital commerce agency that services brands “from click to ship.” Blue Wheel’s core solutions range from front-end marketing and advertising and creative services to back-end support and fulfillment across direct-to-consumer, e-retail, and marketplaces - all under one roof. Blue Wheel’s best-in-class services are powered by proprietary advertising and reporting & analytics technology, Companion. We're one of Inc. Magazines 2021 fastest-growing private companies in the US and a 2022 Detroit Free Press Top Work Place.
Your Role:
Want to join a fast-growing team within an e-commerce environment? Wee are looking for a collaborative, enthusiastic, and pragmatic Client Services Account Strategist. The ideal candidate will be an adept project manager who is able to assess client needs, create and present client strategies, and partner to set goals for their portfolio of accounts. Then translate those strategies to KPI-crushing actions with the team.
An Account Strategist is a creative and resourceful problem solver who is skilled in developing strong client relationships, loves data and isn’t fazed by the changing landscape of eCommerce. In this role, you will be responsible for managing and providing superior support to client accounts, while identifying their needs, developing plans to meet client goals and delivering effective results.
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Duties & Responsibilities
- Brand Strategy
o Work with the internal team, and the client, to define project objectives, set key performance metrics, and establish the approach of the projects required to obtain results.
o Responsible for getting to know the particulars about the brand- their products, catalog, demographic, what makes them different vs. competition
o Applying best practices to define tactical priorities
o Build and maintain strong, long-lasting customer relationships as a trusted advisor through client tenure, channel usage, and profitability
o Build an understanding of clients' target audience and provide appropriate advertising, media, and promotion recommendations.
o Ensure a high level of customer satisfaction by efficiently and accurately addressing any problems or concerns from a client.
- Brand Revenue, Profit, KPIs-
o Expand business markets with existing clients and/or identify areas of improvement to exceed sales expectations.
o Weekly review of Brand KPIs vs forecast, year over year, and report to Team Lead with Recommended action items
o Report monthly results and revenue earned by client to be submitted to the team lead.
o Monitor Amazon and other marketplace campaigns to ensure goals are met
- Client Project Management-
o Work closely with internal teams and Account Analyst to ensure goals of multiple clients are met on time.
o Utilize Asana and Everhour to manage Milestones to deadlines for client needs
o Lead client presentations and select appropriate tools and approaches for solving client problems that may arise.
o Prepare reporting and analysis for all facets of business, including advertising, sales, brand protection and forecasting by sales channel.
o Partner with Account Analysts to direct building and/or optimization of advertising
o Clearly communicate the progress of initiatives and business objectives to new and existing clients.
- Client Onboarding-
o Responsible for the on-boarding of new clients and will serve as the point of contact for the client.
- Client Offboarding
o Responsible for the off-boarding of clients and will serve as the point of contact for the client.
- Client New Opportunity ID-
Identify opportunities for potentially adding Brand Protection, Manage Service Addition, or Creative Services Upsell
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Desired Skills & Experience*
- Bachelor’s degree in Business, Data Analytics, Economics or equivalent experience, required.
- At least 1 year of professional operational experience in Amazon Seller Central or Vendor Central accounts
- Advanced experience in Microsoft Excel preferred
- Outstanding analytical and data management skills
- Self-starter with strong initiative and work ethic
- Ability to be flexible & adapt to dynamic environment
- Strong interpersonal communication skills
- Ability to manage and prioritize multiple tasks in a high-demand environment while demonstrating professionalism
- Problem solving skills
- Strong analytical mindset
- High attention to detail
- High ethical standards
- Servant leadership mentality
Job Type: Full-time
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