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Manager Marketing and Business Intelligence Job at Omni Air International LLC

Omni Air International LLC Tulsa, OK 74115

Omni Air International is a private airline providing tailored passenger and government charter services. Were committed to exceeding expectations, with satisfaction and safety as our measure of success.

We pride ourselves on providing our employees a work experience built on family values. Our employees contributions impact the lives of passengers on a daily basis. Our comprehensive benefits package is designed with you in mind. Medical, dental, vision, company paid life insurance, 401K with company match, employee assistance program and more!

ESSENTIAL DUTIES AND RESPONSIBILITIES


The Manager of Marketing and Business Intelligence is responsible to plan, coordinate, execute and manage all of Omnis marketing and business intelligence functions. By establishing intuitive reporting methodologies, performing ad-hoc market analysis and developing actionable recommendations, the position combines modern marketing techniques with industry data to drive success.


The Manager of Marketing and Business Intelligence is responsible for the planning, execution and evaluation of success for all marketing strategies and campaigns. The role operates as a central coordination function across the organization to ensure cohesive brand awareness and messaging.


The Manager of Marketing and Business Intelligence is routinely assigned ad-hoc projects and will administer, prepare updates and reports as required.


The Manager of Marketing and Business Intelligence reports to the Director of Business Development and Marketing. The positon also provides support services to the VP of Business Planning and Strategy and the Director of Commercial Sales.


Duties and Responsibilities include:


  • Marketing
    • Central figure for all internal and external marketing and communication efforts.
    • Maintain and update materials as necessary to ensure cohesive brand messaging and alignment.
    • Primary liaison between Omni Air International marketing and ATSG marketing.
    • Represent Omni Air International at conferences and events around the world.
    • Produces digital media content that builds and sustains awareness.
    • Develops marketing strategies and establishes and maintains liaison with various internal and external partners to ensure success.
    • Develops and implements advertising campaigns to attract new business.
    • Develop and maintain relationships with key social media audiences.
    • Maintain a working knowledge with the latest trends and best practices in marketing and digital content creation and measurement.

  • Business Intelligence
  • Establish intuitive reporting methodologies, perform ad-hoc market analysis as required to support strategy and analyze performance for informed business development decisions.
  • Analyze new business opportunities. Based on data findings, develop recommendations for new business.
  • Continuously produce actionable information for the Commercial group in support of customer retention and development.
  • Coordinate with the Commercial group to ensure timely and accurate reporting is contained in identified databases and proper reports are created from such data.
  • Provides relevant industry data and analysis across the OAI corporate structure.
  • Provide data input for ad-hoc quotes.

  • Reporting
    • Identify and set Key Performance Indicators (KPIs) to determine Return on Investment (ROIs) for all marketing and business development projects.
    • Measure and report performance of all marketing campaigns against KPIs in regular intervals.
    • Maintain and track competitor analysis database to include fleet trends and marketing activities.
    • Analyze company fleet trends and historic aircraft utilization for commercial planning purposes.

  • Perform additional duties as assigned

Requirements

QUALIFICATIONS


  • 5+ years of experience in marketing, digital content management and organization communication.
  • Must be organized and able to multitask.
  • Excellent interpersonal skills, professionalism, and ability to communicate effectively in written and verbal formats.
  • Proficient in creating and optimizing Google AdWords campaigns.
  • Ability to build and maintain effective, professional relationships
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Expert in Adobe Creative Suite or other digital production solutions.
  • Must be able to pass a 10-year Background/Criminal check and pre-employment drug screen

EDUCATION AND EXPERIENCE


  • Four year college degree in Marketing or similar – advanced degree preferred
  • Proficient with technology including but not limited to Adobe Creative Suite, Microsoft Office, Cirium and IATA PAXIS.
  • Experience in optimizing landing pages and user funnels.
  • Skill in Producing effective digital, graphic, and written content and materials for a variety of informational uses.
  • Ability to manage multiple projects with various completion requirements in time-sensitive environment.
  • Self-motivated.

PHYSICAL ACTIVITY


  • Stand - 10%
  • Sit - 80%
  • Walk - 10%
  • Travel required

MENTAL CAPABILITY REQUIREMENTS


  • Ability to handle numerous activities at once, and complete in a timely manner
  • Work with limited supervision and possess an impeccable attention to detail, excellent customer service and organizational skills required
  • Must be able to identify and resolve problems in a timely manner, gathering and analyzing information skillfully with detail
  • Ability to make decisions which have significant impact on the department’s credibility, operations, and services
  • Ability to develop business resources, compose letters, outlines, memoranda, and basic reports

Omni conditions all job offers on the candidate’s documentation of complete COVID -19 vaccination prior to the employment start date. Candidates with medical conditions that preclude vaccination or who hold sincere religious beliefs against vaccination should request an exemption in the form of a reasonable accommodation from the Omni Human Resources Department. Absent receipt of such an accommodation, your CDC Vaccination Card must be shown to the Omni designated representative at your work site prior to your start of employment.

Omni123

Experience

Required
  • 5 year(s): Experience in marketing, digital content management and organization communication

Education

Required
  • Bachelors or better

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)




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