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Digital Marketing / Social Media Manager Job at District Eat and Play - Oviedo

District Eat and Play - Oviedo Oviedo, FL 32765

Digital Marketing / Social Media Manager Job Summary
We are seeking a social media manager to maintain and grow our company's social networks. As a social media manager, you will update social networks and curate content to gain new followers. You will also create new social marketing campaigns, build brand recognition, and manage all published company content. While working with web analytic tools to track campaign progress and researching industry trends, you will maintain an active social presence and reply to customer inquiries. A successful social media manager will collaborate with owners, and managerment teams to align company messages, promotions, and goals.
Social Media Manager Duties and Responsibilities

Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness

Oversee day-to-day management of campaigns and ensure brand consistency

Create, maintain, and grow new and existing social networks, including Twitter, LinkedIn, Pinterest, YouTube, FourSquare, Instagram, Google+, Facebook, and others

Communicate with guests that leave comments/concerns on social media outlets

Manage company blog and editorial calendar that aligns with social updates

Monitor social media progress using web analytic tools

Incorporate optimization strategies, analyze data, and research the best ways to increase traffic

Review the success of campaigns and develop ways to improve

Plan paid social media advertising strategies and budgets

Secure new media partnerships

Drive engagement with social media influencers

Resolve customer issues through social media

Crete Email campaigns to further events and party business

Research new media platforms, trends, and industry opportunities

Provide feedback from social media trends and research; relay it to business strategists

Write effective, concise copy for multiple platforms, websites, and social networks

Social Media Manager Requirements and Qualifications

Excellent verbal and written communication skills

Bachelor?s degree in marketing, PR, or related field

Two years of social media management experience

Experience with Hootsuite, Sprout Social, or HubSpot

Knowledge of Photoshop, Illustrator, and Google Analytics

Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)

Knowledge of Search Engine Optimization (SEO) best practices

Experience with technologies and best practices for web design, web production, and creative design across multiple platforms

Experience identifying and creating campaigns for the target audience

Excellent analytical and time-management skills

Strong project management skills with the ability to supervise multiple projects

Job Type: Full-time

Pay: $34,307.80 - $60,000.00 per year


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