Digital Copywriter, eCommerce Job at Belkin
Job Description:
At Belkin, we believe remarkable talent and creative thinking lead to great work. We’re looking for a digital copywriter with excellent communication and writing skills to elevate our brand voice across various digital media channels.
As a member of the e-commerce marketing team, our copywriter will write and edit copy for various projects, including product description copy across our website and online marketplaces like Amazon.com. They’ll collaborate cross-functionally to brainstorm ideas, create and test innovative concepts, and develop compelling messaging. They will write clear and persuasive product titles, descriptions, and summaries that inform consumers and drive sales.
Responsibilities
- Write engaging and accurate product descriptions, titles, and summaries for our online presence, with a focus on Amazon.com
- Enrich product copy by applying SEO optimizations and best practices through keyword research using tools such as Helium-10, Amazon Search Term Reports, and Google Search Console
- Ensure all products display the correct information, including device compatibility, product attributes, technical specifications, and product dimensions
- Interpret technical information and creative direction to turn them into persuasive copy concepts
- Partner with the Digital Marketing team to execute on marketing copy tasks and projects
- Research and understand the needs of relevant target audiences, and comfortably vary voice, style, and other characteristics, as required
- Revise copy based on internal feedback within short turnaround times to meet brand deadlines
- Understand our brand and employ a commercial mindset while inspiring and informing through written communication
Education And Experience Required
- Bachelor’s degree or equivalent experience in digital copywriting
- 2+ years of professional e-commerce copywriting experience, ideally on Amazon, with a solid portfolio of work
- Deep familiarity with Amazon marketplace and experience navigating and using Amazon Vendor Central / Seller Central
- Experience writing digital product descriptions in-house or at an agency; consumer electronics experience is a plus
- Experience with SEO and search term analysis to identify which keywords to leverage in copy to maximize the visibility of the brand
- Experience using Helium-10 or Amazon’s Search Term Reports in identifying the keywords to use in copy
- Experience uploading content updates into Amazon Vendor Central a plus
- Exceptional writing and research skills
- Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro
What you’re getting into
We’ve got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding – for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.
You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you’ll be motivated to pursue the ideal.
Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you’ll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.
We are committed to diversity. Belkin is an Equal Opportunity and Affirmative Action Employer M/F/D/V. We maintain a drug-free workplace.
All candidates applying for a job in the EMEA region, please review the Applicant Privacy notice
HERE
Location:
El Segundo, California
Please Note :
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