Brand Manager Job at Nationwide Marketing Group LLC
About Us:
Nationwide Marketing Group (NMG) works on behalf of thousands of Independent businesses, helping them thrive on their own terms. Our Members include independent retailers in appliances, furniture, bedding, electronics, custom installation as well as builders and contractors in a variety of around-the-home categories. With more than 5,000 Members operating some 14,000 storefronts, Nationwide Marketing Group is the largest buying, marketing and business support organization of its kind, representing billions in combined annual sales across the membership. For 50 years, the organization has remained committed to the Independent channel, empowering Members with the scale, sophistication and efficiencies they need to compete while delivering the unmatched business intelligence, tools and resources required to win in an ever-changing business environment. To learn more, visit our website at nationwidegroup.org or Nationwide Marketing Group LinkedIn
Job Location: Open to US Remote Candidates
Job Summary:
The Brand Manager is responsible for activating a brand strategy and integrated marketing plan for a subset of NMG’s branded product and services. The Brand Manager will work cross functionally with sales, communications, membership and shopper marketing to inspire and drive the connection between our family of brands and our Member and industry partners. Responsibilities include driving brand awareness and growth, content development, and product adoption.
Job Responsibilities:
- In this role, the candidate will help to create and deliver breakthrough marketing solutions that achieve brand health growth, and increased product education & adoption
- Activate the Brand portfolio strategy, develop content, and deliver a robust communications plans to win with our Members and prospective Members
- Participating in and help to oversee Brand Planning and overall Brand Communication plans
- Presenting brand strategies and activities to Senior Management and External Partners
- Brand & Equity Management: Develops and executes marketing plans that build brand equity
- Insights & Analytics: Discover insights and translate them into strategies and actions that drive brand and product growth
- Marketing Innovation: apply creative thinking and generate new ideas to build brands and grow the business
- Collaborate with Sales on development of assets to drive lead generation and Member retention efforts.
- Some Travel Required (25%)
Job Qualifications:
- Bachelor’s degree in business, marketing, communications, or related field (MBA Preferred).
- 3+ Years of experience in marketing and running a marketing team.
- Proven brand management and marketing campaign experience
- Proven ability to manage budgets.
- Professional and proactive work ethic with excellent written and oral communication skills.
Work Environment:
Must be able to read, write, and communicate both verbally and in written form to express and exchange ideas. While performing the responsibilities of this job, the employee must be able to access all components of workstation and other office equipment. Frequent typing, writing, bending, and twisting. Must be able to lift up to 10 pounds.
General office environment with moderate noise. This position is mostly sedentary, involves sitting most of the time, but may involve walking or standing for brief periods of time. A busy environment with many unscheduled interruptions. Frequent computer use at workstation for extended periods of time. Public contact position requiring appropriate business apparel.
Why you want to work with NMG:
Nationwide Marketing Group is an equal opportunity employer that does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class. We believe that the future of our organization depends on building a diverse, representative, and inclusive team. We strongly encourage individuals of all backgrounds to apply. Should you need any reasonable accommodations through the interview process, please let us know.
NMG offers:
- Competitive base pay and performance bonus, dependent on role.
- Medical, Dental, Vision with $0 cost Employee Only coverage options
- Employer Paid Basic Life/AD&D
- Employer Paid Short-Term and Long-Term Disability
- MetLife supplemental insurance benefit options
- Matching 401K with 100% vesting
- Open PTO Policy, Paid Holidays, Paid Maternity/Paternity to help you balance work and personal life
- Business casual work environment
- Discounts Program on Electronics, Cells Phones, Health & Wellness, Travel, Entertainment, Home & Auto, Pet Insurance and more!
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